Former accountant readies startup for dental domination

"Jack Singer had spent more than 25 years running the numbers for a few high-profile firms in Richmond when he realized he’d had enough.

“I realized that I hated accounting,” said Singer, a New York native who came to Richmond to work for the likes of AMF Bowling and Best Products.

It was the early 1990s and Singer was working for Blue Cross and Blue Shield of Virginia.

“I wanted something for myself,” he said.

So he quit – and then the dentists came calling.

“I had worked with dentists and doctors during my time as comptroller at Blue Cross and Blue Shield,” Singer said. “I was doing some accounting work for a few dentists when they approached me about creating operatory software to consolidate charting and other dental records.”

From that point forward, Singer was hooked – eventually dropping his accounting accounts and making the switch to dental hardware development and sales.

Now, the entrepreneur is gearing up for his biggest pitch yet.

After years of development, Singer, along with business partner and co-founder Todd Varon, created U.S. Probe in 2014 – a company that’s nearing the launch of its main product: a handheld ultrasonographic probe that uses sound waves to help dentists identify potential pockets in a patient’s gums that could be prone to periodontal disease and other forms of decay.

Much of U.S. Probe’s product development has taken place at the Dominion Resources Innovation Center – a downtown Ashland-based facility that serves as an incubator for small tech businesses on the cusp of commercialization."

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